Bachelor’s in Sport Management at KU

Program Overview

The bachelor's degree in sport management at the University of Kansas prepares students for a variety of positions in the sport and athletics industry: professional athletics, intercollegiate athletics, as well as other sport and health-related organizations. Students learn from full-time faculty who are prominent scholars and expert practitioners. Students also get to interact with program alumni and other sport professionals working for organizations such as the Kansas City Chiefs, Sporting Kansas City, Kansas City Royals, and KU Athletics.

Career Outcomes in Sport Management

Students who graduate with a bachelor’s degree in sport management from the University of Kansas will prepare for positions in a field that continues to be one of the fastest growing sectors in the United States. Graduates have left KU to serve in a variety of positions within the sporting industry and related fields.

Potential position titles after graduation include:

Ticket sales manager
New membership sales consultant
Youth soccer coordinator
Marketing & foundation coordinator
Guest services specialist
Events & operations coordinator

Related Degrees

Resources

Career Statistics

$47K

Graduates can expect a median starting salary of $47,000 in Kansas, according to salary.com.

Minor options

Students can customize curriculum for the area of sport they are most passionate about.

Field experience

Students are able to take ownership of their education and recognition for hands-on learning both inside and outside of the classroom.

Graduate study

Those who choose to pursue an advanced degree after graduation are considered for many highly-selective master's & doctoral programs across the U.S.

Thinking about sport management?

Let us know you’re interested in the program. We would love to connect with you to discuss the program’s curriculum, steps necessary for admission to KU, and what to expect during the professional program.

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Program Details & Admission Requirements

"Being a part of KU Sport Management is an experience like no other. Not only have I learned about the inner workings of the sporting industry from experts in the field, but I have gotten the chance to gain real world professional experience through the many opportunities the program has provided."

Taylor Durst

Senior in Sport Management

#11

Public School of Education & Human Sciences

60%

Employed in degree field

26%

Obtained further education

Student LifeView as gallery page

As students, we shine. As Jayhawks, we rise. Life on campus includes more than academics. Students in the School of Education and Human Sciences are engaged, involved learners.

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Undergraduate Research

Students who want to support a faculty member’s research agenda or even design their own project have access to experiences through the Osness Human Performance Laboratories.

Center for Community Outreach

Students can participate in collaborative partnership and service programs that address needs and empower the community through education and advocacy.